I sit between people who need each other but don't quite speak the same language. My job is to close that gap. At Clay, I work on data partnerships — turning new integrations into something customers can actually use.
Started as a journalist — and that instinct never left. Take something complicated, find the human thread, make it land.
Brand management in Lagos. Sales development in Toronto. Partnerships at Clay. The shape is always the same: sitting between groups who need each other but don't quite speak the same language.
A knack for turning complexity into action. A background spanning editorial, marketing, sales, and product. A real obsession with making things easier for the people around me.
Took a one-paragraph brief and turned it into a real product spec — four user audiences, six filter dimensions, two levels of card detail. Shipped live with our designer.
Inherited an internal AI agent that wasn't trustworthy. Diagnosed the data layer as the bottleneck (not the prompt), rebuilt the pipeline through Airtable MCP, and iterated the agent's prompt for faster, sharper answers.
Co-created an editorial platform for African women's stories. Designed the brand and every social post in Canva — 3K+ organic IG impressions, 12 posts, zero paid spend.
Led the rebrand and launch marketing for the Call2Fix proptech app. Mixed content marketing with experiential activations — 1,500 active users in 8 weeks, brand voice rebuilt to match the actual user lifestyle.
Every newly onboarded data partner at Clay gets at least one Claybook — a hands-on, end-to-end workflow that shows users what's actually possible with the integration. I've researched, drafted, and shipped 10+ of these, plus partner guides, demo videos, and onboarding docs.
Walks revenue teams through using The Swarm's relationship graph in Clay to surface warm connections to any target contact or company — turning cold outreach into warm intros.
An end-to-end workflow for sourcing, qualifying, and reaching out to creators across the major social platforms — built for marketing and partnerships teams.
Shows revenue teams how to use Clay + Lusha's lookalike model to build pipeline that mirrors their best existing customers — without starting from scratch.
Combines prospecting workflows in Clay with Sendoso's gifting platform to break through to executives and decision-makers who don't reply to email.
An editorial platform documenting African women's stories. I designed the entire visual identity and every social post in Canva from scratch — growing the Instagram to 3K+ organic impressions in under 30 days with zero paid promotion.
The Cornrows & Scarves Instagram is where the brand lives in public — illustrated, opinionated, distinctly African. 12 posts. 3K+ organic impressions. No ads.
@cornrows_scarves on Instagram →Several initiatives in flight that I'd love to walk through in conversation.
A few partner events and conferences across Europe.
Joining the Sept '26 Global MBA cohort at IE University in Spain.
Bolaji was an absolute pleasure to work with. She has always been an excellent critical thinker, quick to learn, and takes initiative to improve the business (not just herself). We worked together on over a dozen outbound sales campaigns, and I saw her progress from just writing emails, to building entire campaign strategies, sequence messaging, sourcing prospects, and executing the campaigns with no over-site required. I would love to work together again in the future and highly recommend Bolaji to other sales teams.
Bolaji is one of those who is a go getter. She knows what she wants, goes for it and does it with the highest level of humility and integrity. Beyond being hardworking, she puts her heart into the job. She's a great addition to any team she's in and very dependable.
The original ask was one paragraph: as part of a broader partnership-model revamp, restructure Clay's integrations page to match the structure and design of the existing /experts page. That was the entire scope I was given.
Translating "match the structure of the experts page" into a real product spec — one where we could actually evaluate trade-offs and ship something coherent — meant doing the work that wasn't in the brief. So that's where I started.
Before deciding on filters or card layouts, I mapped four distinct personas who land on the integrations page and identified the prioritized needs each was trying to satisfy. The filter system that came next was derived from these needs, not picked because the categories "felt right."
Each filter dimension below maps to a specific persona job. For example, "data strength by region" exists because both potential and current customers wanted to verify regional coverage; "integration type" exists because partners wanted to position themselves accurately and customers wanted to understand the technical depth of each integration.
The card model has two levels — preview (what users see while filtering) and detailed (what users see after clicking) — and the detailed level differs based on integration type, because native integrations and HTTP APIs have meaningfully different metadata that matters to users.
Every filter dimension I scoped is in production. Every persona job has a clear path. Native vs HTTP API vs Webhook are visually differentiated. The "Become a Clay integration" CTA is positioned for the partner persona. The page is now operating as a real product surface — not just a directory dump.
View live page →The strongest move in this project wasn't the design — it was reframing a one-paragraph brief into something with prioritized user needs for each persona. Once that work was done, every subsequent decision (filter taxonomy, card spec, native-vs-API differentiation, CTA placement) had a clear "why."
The other thing worth noting: I made deliberate triage calls about what to ship vs. defer based on platform constraints. The original audit flagged things like a clickable data-points page and a "claybooks available" filter that I marked tentative or not possible for now because Webflow's native capabilities couldn't support them on the timeline. Knowing what to cut is half the work.
Cornrows & Scarves is an editorial platform documenting African women's stories — co-created under the pen names Cornrows and Scarves. We started it because the stories we wanted to read about women like us — about our friendships, our performances, our homes, our histories — didn't quite exist in the shape we wanted them. So we made the shape.
I built the visual identity from scratch. Every post you see on the Instagram is a Canva file I designed — illustrations, typography, color, layout, the consistency that makes it read as one publication rather than a feed. The look is illustrated, opinionated, and distinctly African. Like a magazine you'd read on your phone.
12 posts. 3,000+ organic impressions in under 30 days. Zero paid promotion.
Long-form lives on Substack. Four pieces published so far. Each Instagram post is in dialogue with one of them — the post is the hook, the essay is the depth.
Cornrows & Scarves is the place where every part of my background shows up: the journalist's instinct for finding the human thread, the brand manager's eye for visual consistency, the partnership operator's sense of how surfaces fit together — Instagram and Substack doing different jobs but pointing at the same thing.
It also keeps proving something I find hard to forget: when you build with a real point of view, an audience finds you faster than you'd expect.